Our cows & the goshala

The cows come first. The ghee comes after.

We have looked after indigenous cattle for more than fifty years. Mochan exists to keep doing that — for the cows that give milk, and for the ones that no longer can.

Mochan's indigenous cows grazing in a Haryana pasture

Mochan’s own photograph

The herd

Indigenous cows, open pastures.

Our cows are our company’s own herd, raised on our company’s own farms. They graze freely on open Haryana pastures and are cared for the traditional way. Their A2 milk is the only milk that goes into Mochan.

Breed
Indian indigenous
Herd
Our company’s own, on our own farms
Where
Haryana
Care
Fifty years of traditional cattle care
A white Nandi bull with long curved horns and a brass bell at his neck, standing on a pasture at golden hour (illustrative image)
Illustrative image

The Nandi

A bull gives no milk. We look after him anyway.

In a dairy, a bull calf or an old cow has no value on a balance sheet. In our tradition the Nandi is honoured, and an old cow is family. The goshala Mochan supports looks after both — and Mochan pays for it.

90–95% of our profit

Where your money goes

goes to the Nandi and the cow goshala.

Mochan is not priced to make us rich. Almost everything it earns looks after the bulls and old cows that a dairy has no use for. That is why it costs what it costs — and why we will never cut a corner to make it cheaper.

“Charity does not come free.” — Vikram Yadav

From the goshala

We will show you where it goes.

Every few months we will post photographs and a short note from the goshala here — what your jars paid for, and who it looked after.

The first update follows soon after launch.

Every jar looks after a cow.

Made after your order, in small batches. When a month’s batches are reserved, new orders join the next one.